2 Years General Warranty.
LG UP77 Series 50'' Smart UHD TV with AI ThinQ® (2021)
- Real 4K UHD
- Quad Core Processor 4K: Dynamic Colour, Dynamic Contrast
- AI Sound, AI Brightness Control
- Cinema Experience: FILMMAKER MODE™
Real 4K UHD.
LG UHD TVs surpass your expectations every time. Experience lifelike picture quality and vivid colours with four times more pixel accuracy than Full HD.
Blockbuster performance guaranteed.
Bring the cinema home. FILMMAKER MODE™ and HDR bring you a more immersive viewing experience. Connect with your favourite streaming platforms to access the content you love.
Home to all your favorites.
Access the Netflix, and Apple TV app. Choose From the latest movies, TV shows, documentaries, and live sports, and find them all in one place.
*Netflix streaming membership required.
**Apple, the Apple logo, and Apple TV are trademarks of Apple Inc, Registered in the U.S. and other countries.
***Apple TV+ requires a subscription.
****Supported service may differ by country.
The director's vision brought to life.
FILMMAKER MODE™ turns off motion smoothing while preserving the original aspect ratios, colours, and frame rates. This accurately delivers the director's original vision, so you experience the film the way they intended.
Down to the finest detail.
LG UHD TV provides vibrant colour and accurate detail with Active HDR. Enjoy your favorite films in the same quality as the original with multi HDR formats including HDR10 and HLG.
Play like a boss.
Jump into the action. Game Optimizer, fine-tuned HDR graphics, and low input lag make gameplay faster and more immersive.
Quick and easy game setup.
Manage all your settings in one place with modes optimized for various game genres: FPS, RPG, and RTS. Control contrast with black & white stabilisation for better visibility.
Immerse yourself in the game.
HGiG recognises tv performance and picture quality then tunes HDR graphics to provide the ultimate HDR gaming experience.
*Screen images simulated.
Low Input Lag
Complete control without delay.
LG UHD TVs allow users to take full and instant control of games without delays.
Thrilling Sports Experience
Feel like you're in the stadium. Bluetooth Surround Ready lets you experience the game as though you're right on the sidelines. And with Sports Alert you'll always know when your favourite teams are playing.
Never miss your team play.
Sports Alert notifies you before, during, and after games. You'll never have to worry about missing the big plays from your favorite teams, even when you're watching other content.
*Usage may vary by country.
Bluetooth Surround Ready
A clear home advantage.
Easily connect Bluetooth speakers for a true wireless surround sound experience. All the action sounds richer and more realistic, bringing the big-game atmosphere to your living room.
*Speakers sold separately.
Enhance Your Interior
Add UHD to your interior decoration. A slim panel and bezel combined with aesthetic design elevate any interior.
Quad Core Processor 4K
Enhance everything you see and hear.
The processor removes video noise and creates more vibrant colour and contrast. Low resolution images are upscaled and reproduced at close to 4K quality. It also knows when, where, and how to improve sound, creating virtual surround sound for a more immersive and cinematic experience.
See it all in 4K.
LG UHD TV transforms 2K content into the most lifelike 4K picture by enhancing detail, definition, and color. Enjoy much clearer text and images with reduced noise and enhanced sharpness.
AI Brightness Control
A bright idea for better TV.
A light sensor measures the surrounding ambient light, then the processor finely adjusts tone mapping for optimal screen brightness. Smart dimming control and a pixel compensation algorithm improve contrast for better dark images. And HDR content is refined with brightness adjustments that transform darker scenes into ones with stunning contrast, detail, and color depth.
Sound that every genre deserves.
By learning from more than 17 million audio data points, the processor identifies voices, effects, and frequencies so it can then optimize the sound by genre for a more immersive experience.
Think you know smart?
LG ThinQ is here to maximize your TV experience. Choose your favorite voice assistant and control your TV with your voice with an all new home screen to provide more convenience and control.
*Service availability may differ by region or country.
**Separate subscriptions required for OTT services.
Your central hub of convenience.
LG ThinQ allows simple command and control of your Home IoT ecosystem with natural voice recognition*. You can control your LG UHD TV with your voice and access entertainment faster.
*Supported menus and apps may vary by country.
**Menus displayed may be different upon release.
***Voice Command availability may vary by products and countries.
*This product does not include an antenna or the cables to connect an antenna or external devices.
- Type: 4K UHD
- Screen Size: 50
- Resolution: 3840*2160
- LCD (IPS, VA): VA
- Motion / Refresh Rate: Refresh Rate 50(60)Hz
- BLU Type: Direct
- Main Processor (SoC): Quad Core Processor 4K
- Operating System (OS): webOS Smart TV
- Number of CPUs: Quad
VIDEO AND PICTURE QUALITY
- AI Upscaling: 4K Upscaling
- Image Enhancing: Image Enhancing
- AI Brightness Control: Yes
- HDR: Active HDR
- HDR10 Pro: Yes – RF/ HDMI / CP / USB (4K/2K)
- HLG: Yes – RF/ HDMI / CP / USB (4K/2K)
- FILMMAKER MODE ™: Yes
- Dynamic Tone Mapping / Pro
(+ AI HDR Tone Mapping): HDR Dynamic Tone Mapping
- Dimming Algorithm: LG Local Contrast
- Upscaler: 4K Upscaler
- HEVC: 4K@60p, 10bit
- VP9 (Video Decoder): 4K@60p, 10bit
- AV1 (Video Decoder): 4K@60p, 10bit
- HGIG Mode: Yes
- Instant Game Response
(VRR/ALLM): Yes - ALLM
- Picture Mode: Yes 9 modes
(Vivid, Standard, Eco, Cinema, Sports, Game, Filmmaker, (ISF)Expert(Bright Room), (ISF)Expert(Dark Room))
AUDIO AND SOUND QUALITY
(Sound Output): 20W
(10W per Channel)
- Channel: 2.0 ch
- Direction: Down Firing
- Simultaneous Audio Output: Yes
- AI Sound / Pro: AI Sound
- AI Acoustic Tuning: Yes
- Clear Voice: Clear Voice III
- Bluetooth Surround Ready: Yes
- LG Sound Sync: Yes
- Sound Share: Yes
- Audio Codec: AC4, AC3(Dolby Digital), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, apt-X
(Refer to manual)
- Sound Mode Sync: Yes
- Sound Alive: Yes
AI SMART FUNCTION
- ThinQ: Yes
- Intelligent Voice Recognition: Yes
- Speech to Text: Yes
- LG Voice Search: Yes
- AI UX: Yes
- AI Home: Yes
- AI Recommendation/AI: Yes
- Intelligent Edit: Yes
- >Home Dashboard: Yes
- Apple Homekit: Yes
- Mobile Connectivity: Yes
- Screen Share: Yes
- ThinQ App: Yes
- Airplay2: Yes
- Magic Explorer (AI Link): Yes
- Magic Remote Control: Built-In
- Quick Access: Yes
- Universal Control: Yes
- 360° VR Play: Yes
- Related Content Search: Yes
- Apps (LG Store): Yes
- DIAL: Yes
- Web Browser: Yes
- Music Player -> Media Player: Yes
- TV On With Mobile: Yes
- Wi-Fi TV On: Yes
- Bluetooth Low Energy On: Yes
- Network File Browser: Yes
- Block access to harmful site: Yes
- Hotel Mode: Yes
- Sports Alert: Yes
- Music Discovery: Yes
- OSD Language: Yes (26)
- Time Machine (DVR): Yes
- Digital Recording: Yes
- Analog DVR: Yes
- Time Shift: Yes
- Digital TV Reception(Terrestrial,Cable,Satellite): Yes
- Terrestrial: DVB-T2
- Cable: DVB-C
- Analog TV Reception: Yes
- Data Broadcasting (Country Spec): Yes
(Australia, NewZealand, Singapore, Malaysia, Vietnam, Iran, India, Indonesia, Thailand, Myanmar, Sri Lanka)
- Teletext Page: Yes
- [DVB] Subtitle: Yes
- AD (Audio Description): Yes
- EPG (8days): Yes
- HDMI: 2 (Side)
- HDMI Version: HDMI 2.0
- Simplink (HDMI CEC): Yes
- eARC / ARC (Audio Return Channel): eARC (HDMI 2)
- USB: 1 (Side)
- LAN: Yes (Rear)
- Composite In (AV): Yes (only India, Side)
- RF In: 1 (Side, RF)
- SPDIF (Optical Digital Audio Out): Yes (Rear)
- Headphone out: Yes (Rear)
- Line out: Yes (Rear, headphone out common)
- Wifi: Yes (802.11ac)
- Bluetooth: Yes (V5.0)
POWER and GREEN
- Power Supply: AC 100~240V 50-60Hz
(Differ by region)
- Standby Power Consumption: Under 0.5W
(Differ by region)
- Energy saving Mode: Yes
- Illuminance Green sensor: Yes
(Differ by region)
- Energy Standard: Yes
(Differ by region)
- Remote: MR21
- Battereis: Yes
(AA x 2EA)
- Power Cable: Detached
- Slim Bracket Compatible: Yes
- Product Dimesion WxHxD) - Without Stand -mm: 1121 x 651 x 57.1
- Product Dimesion WxHxD) - With Stand-mm: 1121 x 713 x 231
Good service and temporary no issues from the purchased date on 31.08.2021
Dear Ellen Chin,
Thanks for your feedback, we are glad that you are happy with the purchase experience. We thank you again for your purchase and hope to serve you again soon.